How facebook marketing work without cookies and using customer-id? -


i read here "typical digital retargeting technologies rely on cookies, they’re not accurate. if have multiple people sharing computer, or if audience moving between desktop, mobile or tablet devices, wasting budget on wrong audience.one great way reach real people custom audiences website. these identify people facebook ids have visited specific product pages or added products cart. "

i didn't clear how facebook getting facebook ids because pixel fired code fired website common users?

are assuming user logged facebook same browser? if yes, app users i.e. never able re-target our app users? how facebook tracking customer id pixels fired?


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